Brand Identity
Brand Guidelines
Storytelling & Tone of Voice
Logotypes & Brand Marks
Identity Systems
Name-storming
Branding + Identity
Brand guidelines + assets
Identity systems
Name-storming
Storytelling + tone of voice
Environmental + Product
Exhibitions
Lighting
Murals
Packaging
Signage + wayfinding
Digital + UX|UI
Material + visual design
Prototyping + user-testing
Websites + mobile apps
Publications + Print
Book + editorial
Posters
Office stationery
Production management
Communication + Misc.
Contracts + negotiation
Copyediting+ proofreading (CMS)
Creative direction + research
User-journey + concept mapping
Data visualization
Motion Graphics + Video
Logo animation
Title design
Videography + editing
How I Approach Each Project:
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How I Approach Each Project:
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Research
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Define
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Assess
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Prototype
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Evaluate
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Prototype
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Assess
8 Short Steps to Understanding My Process
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Art and design engage the mind in imaginative thought, and its the imagination that sparks innovative problem-solving. By utilizing my background in both disciplines, I hope to be an effective and thoughtful designer that addresses the core needs of the community with whom I aim to serve by engaging in conversation and other human-centered approaches to design.